Marketing True Magics 9: Twitter Ad Copy So, last week was all about my “please be my follower” strategy on twitter (and if you aren’t my follower, I’m @erik_buchanan, and don’t you want to be my friend?). This week is all about getting folks to buy my book from...
(Sorry this one is a late. I was sick. I’ll be blogging about health next week.) Last week we talked about why you need an editor. And you do. Sometimes a publisher supplies the editor, sometimes you want a piece edited before it goes to the publisher, or to the...
All right, you caught me. I haven’t been doing much marketing of my books on Twitter yet. Which begs the question: Why not? The Marketing Process: Think, Feel, Do Marketing has three steps: I need to get you thinking about my book, which will lead to you feeling...
(Note from Erik: My blog posts have been too long. Since I’m talking about editing this week, it seems like a good time to start shortening them) Last week I talked about writers as Explorers or Engineers. I said that no matter which a writer was, when that writer...
The delay on True Magics, final book in my Magics Trilogy, has given me extra time to build my social media presence and following, and take my time in planning out the rest of my marketing campaign. So far, my main focus has been on Twitter. (Buy Small Magics...